Pacific Symphony

Striking a Bold New Chord

Industry
Arts
What We Did
Advertising

Nationally recognized and in our backyard, Pacific Symphony’s image was ready for an update in order to drive relevance of the symphonic category and break down barriers to attendance. It was achieved with a big, bold rebrand that drives toward a future of possibilities. Bright colors. Themed messaging. Humor and genuine smiles. We orchestrated it all, from the logo refresh to an advertising campaign based on audience benefits. The goal? Make a night out at the symphony a hot ticket destination and bring in to new audiences hear live orchestral music.

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“Reveille’s creative and branding prowess is nothing short of extraordinary. They were fantastic partners to Pacific Symphony and delivered a campaign that truly knocked our socks off — powerful, engaging and perfectly aligned with our vision. But what really sets the agency apart is their openness to collaboration and how they go above and beyond to ensure success. From the smallest details to the big-picture strategy, the Reveille team poured their hearts into ensuring that every aspect of our campaign resonated. We couldn’t ask for a better partner.”

Dana Long, Vice President of Marketing and Communications, Pacific Symphony
Dana Long
Vice President of Marketing & Communications
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